LocalDirective: What We Do
Online marketing continues to increase in complexity and every day it seems there are new options to consider…from the traditional search engine marketing, to content marketing, retargeting, paid search, organic strategies...businesses need a partner to help them muddle through it all.
Looking to Have a Dominating Online Presence?
Do you want your company name to show up in a Google or Bing search? Better yet, how about having it rank on page one or within the top five companies on the page? Having a strong online presence can help you achieve this. When your digital marketing strategies are integrated and aligned with your company goals you will have greater success with dominating your category online.
Put Our Dominating Presence to Work for You
At LocalDirective we have the technical knowhow and practical expertise to help your business grow. We put our decades of experience in marketing strategy, website development, search engine marketing, search engine optimization, conversion content development and social media marketing to work for you. Most importantly, we deliver measurable results from custom and integrated marketing programs created for your unique needs that are sure to result in online dominance.
Strategies and Roadmaps
How do you know if your marketing strategy is working for you? Measure the success. A good strategy is focused and has key performance indicators that show whether it is successful or not.
Audits and Evaluations
There are many reasons to consider auditing your marketing efforts on a regular basis. The three main client objectives we see here at LocalDirective are to improve: website performance, search engine optimization (SEO) and conversion.
Do you know who your target market is? Take a minute to answer that question. Were you able to? If so, what do you know about them? If not, why?
Brand and Identity Development
Brand Marketing extends far beyond marketing in general. This marketing element helps establish your company’s trustworthiness, quality and experience.
Search Engine Marketing
Search engine marketing is a paid form of Internet advertising. The purpose: to increase exposure and traffic to your web site by using search engine technology, services and functions.
Online Paid Advertising
The Internet is all about exposure. Because there are so many different online marketing choices, the most successful campaigns are those that include a variety of approaches.
Search Engine Optimization
The goal of a successful SEO strategy is to increase the number of visitors to your site by obtaining a high-ranking placement in the search results.
Social Media Marketing
Social media is often misconstrued as a simple, inexpensive medium for generating new leads.
Integrated Marketing Programs
The philosophy of integrated marketing is to move away from your company being locked into a single mode of marketing and allowing it to shift based on the effectiveness of tactics.
Content is an essential foundation of your marketing efforts, and with the proper content marketing strategy, helps place the focus on getting your users to engage in conversion-related behaviors.
Inbound Marketing attracts customers to you by providing a solution to the prospects’ needs when they are searching for it online.
At LocalDirective, we don’t just setup an email marketing campaign. We take special care to nurture and build upon the momentum and growth of your campaigns to quickly discard what isn’t working and just as quickly optimize what is.
Outbound marketing isn’t dead. Traditional or disruptive marketing is still a viable and useful approach to your overall digital marketing strategy, and as such, should be highly considered as a part of your overall digital marketing plan.
Website and Landing Page Development
Both your website and your landing pages are critical components to your marketing and advertising programs. They engage your visitors, reflect your brand image, and capture new leads. It is key that your site do all these things well.
Mobile Website & Marketing
You can't just squish your website into a small space and hope it will meet the needs of the consumer. It won’t. Have you seen your site on a mobile device? Ouch!
Analytics & Analysis
The major advantage of web analytics comes in the form of data-driven decision-making. By using insights from the web analytics platform, you are no longer making assumption-based changes to your website or marketing strategies.
You work hard and spend a good amount of resources in your quest to bring visitors to your site. But, once they get there, you may be wondering if they are doing what you want them to do.
User Experience Optimization
Once you have generated a stream of traffic into your website, it is important to create a space which keeps the consumer on site for a while, interacting and performing the actions you most desire.
Technology & Automation
Technology often plays an important role in maximizing your profitability by streamlining the internal processes and managing the external communications.
Start Attracting New Clients Today
The right partner can make all the difference. At LocalDirective, we will guide you through every step of your digital marketing plan. We can develop a strategic and ongoing approach that will ensure that you get results. We create a roadmap that is unique to your business and your marketing goals.
Our services range from assisting clients create and update websites for better search engine rankings, to creating mobile websites and integrating viable social media marketing with other online initiatives.
If you're ready to develop a marketing plan that leverages both outbound and inbound marketing tactics effectively, give the experts at LocalDirective a call. Either complete the Brief Information Contact Form or give us a call, toll-free at 1.866.925.9524.